Don't think. Do.
We spend way too much time struggling with what we should do instead of just doing it. With that in mind I present my new site - zandervera.com. Let's face it, If it's gonna have my name on it... it better rock. This site represents the art I do for myself and my fans. I have had the unique opportunity to entertain a whole bunch of people with my music and art and I would like to share it with a whole bunch of other people. How lucky can one guy get? Really lucky.
Here is my DO moment. I spend countless hours, (well actually, billable hours but that's a different story) creating brands for very big companies and music for very big brands and one main thing I have learned is that you have to create for yourself - with no rules - or you will simply be a corporate designer. An artist that does what they are told instead of actually creating art. Well, being told what to do was never one of my strong suits so I created this website. For the fun of it, for the sake of it and for the hell of it.
I hope you enjoy my musings and if you don't... well then you don't. It's not like your paying me to make you happy now is it? Unless, of course you want to pay me to create something for you where you have no say, no opinions and are simply thrilled with the end result. Are you?










